Efnisyfirlit

• Cover
• Half Title
• Title
• Copyright
• Dedication
• Contents
• List of figures
• List of tables
• List of plates
• Acknowledgements
• Abbreviations
• Part A Setting the context
  • Chapter 1 Introduction: Defining cultural tourism
    • What is cultural tourism?
  • Chapter 2 Challenges in achieving sustainable cultural tourism
    • Introduction
    • The challenge of triple / quadruple bottom line sustainability
    • The challenge of climate change
    • Parallel evolution of tourism and cultural management
    • Collaborators or competitors?
    • Relationships between tourism and cultural management
    • The consequences
  • Chapter 3 Issues, benefits, risks and costs
    • Introduction
    • Community
    • Cultural tourism and enhanced quality of life
    • Costs associated with cultural tourism
    • Optimizing benefits and minimizing impacts?
• Part B Cultural assets
  • Chapter 4 Managing cultural assets
    • Introduction
    • Cultural heritage management
    • Management challenges
    • World Heritage
    • Arts management
    • Conclusion
  • Chapter 5 Tangible cultural heritage
    • Introduction
    • Conventions, codes, charters and declarations
    • A four-stage planning process
  • Chapter 6 Intangible cultural heritage and creative arts
    • Introduction
    • Conventions, codes, charters and declarations
    • A three-stage approach to safeguarding intangible cultural heritage
    • Conclusion
• Part C Tourism, the tourist and stakeholders
  • Chapter 7 How tourism works
    • Introduction
    • The nature of tourism
    • Attractions drive tourism
    • Factors influencing visitation levels
    • Tourist behavior
    • Cultural tourism
    • Conclusion
  • Chapter 8 The cultural tourism market: A cultural tourism typology
    • Introduction
    • Cultural tourists
    • Segmenting the cultural tourism market
    • A cultural tourist typology: Centrality of motive and depth of experience
    • Implications for cultural tourism
    • A few words of caution about numbers that appear too good to be true
  • Chapter 9 Tourism attraction systems, markers and gatekeepers
    • Introduction
    • Tourist attraction systems
    • Markers
    • Gatekeepers and knowledge brokers
    • Effect of multiple gatekeepers on the message passed to the tourist
• Part D Products
  • Chapter 10 Cultural tourism products
    • Introduction
    • Cultural assets as tourism products
    • Products as attractions
    • Strangeness vs familiarity, the environmental bubble and the necessity of standardizing and commodifying products
    • Conclusions
  • Chapter 11 Assessing product potential
    • Introduction
    • Considering the wider context
    • Understanding the asset in its setting
    • Asset specific considerations: Place and cultural spaces
    • Stakeholder and consultation issues
    • People, skills and financial resources
    • Conclusion
  • Chapter 12 Market Appeal / Robusticity Matrix: A site-specific auditing tool
    • Introduction
    • The Market Appeal / Robusticity Matrix
    • Operationalization: A two-step process
    • Conclusion: A precursor to site and experience management
• Part E Operationalization
  • Chapter 13 Framework for understanding what is necessary for a successful attraction
    • Introduction
    • Success factors
    • Development options
    • Creating memorable experiences
  • Chapter 14 Applying planning and management frameworks
    • Introduction
    • Planning
    • Situation analysis
    • Establishment of an overall mission or vision and goal getting
    • Creation of action plans
    • Marketing
    • Planning for greater access
    • A word on demarketing
    • Evaluation and feedback mechanisms
  • Chapter 15 Interpretation and experience creation
    • Introduction
    • What is interpretation and what are the benefits of good interpretation?
    • The ICOMOS interpretation charter
    • Goal of interpretation and success factors
    • The interpretation process
    • Tactics to create peak experiences
    • The medium is the message
    • ICT
  • Epilogue
    • Improvements needed
    • Challenges still remain
    • Some general observations
    • A few possible research areas
• Glossary
• References
• Index

UM RAFBÆKUR Á HEIMKAUP.IS

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